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Fueling Causal Impact: Volunteerism & Partnerships

Laura Janesby Laura Janes
1 min read
August 19, 2026
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Join us on September 17, 2026, at 11:30 AM ET for an upcoming webinar exploring how brands and charities can turn passive support into meaningful action.

Whether you are a brand that supports a charity, or a charity looking to drive further support for your cause, this session will explore how you can move from passive support to meaningful action.

Grounded in consumer insight, it will offer a practical guide on how organizations can design causal programs that engage audiences to drive meaningful impact – through partnerships, volunteering programs and other participation-focused efforts.

About the Speaker

Laura Janes
Senior Vice President


Laura is a leading expert in not-for-profit impact, donor engagement, and cause marketing effectiveness. As the lead of IMI International's Cause Marketing and Social Impact practice, she helps charities, foundations, and purpose-driven organizations turn insights into action to strengthen engagement, grow support, and maximize impact.

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